Survey by ingenie insurance finds young drivers are not prepared for the road
February 21, 2012
A new survey by ingenie®, the car insurance brand for young drivers, has uncovered the true extent to which 17-25 year olds are not prepared for the road after passing their driving test.
In partnership with RoadSafe®, ingenie (http://www.ingenie.com) commissioned a survey of 1,000 motorists and the results highlight a range of issues faced by young drivers.
The nationwide survey, conducted by One Poll, revealed that:
- More than 50% of drivers admitted to feeling nervous, scared and overwhelmed when taking to the road for the first time
- Male drivers aged 17-25 described confidence as their main emotion when first taking to the road. However, they are more than twice as likely to have a collision on the road in their first month of driving compared to female drivers*
- 89% of young drivers take less than the recommended 40 hours of driving lessons
- Young drivers change their driving style depending on their passengers - driving less safely with friends but more cautiously with parents
35% of young drivers admitted to having had a collision in their first year of driving, suggesting that they are often ill-equipped with the skills they need to drive safely. Dr Lisa Dorn, leading psychologist and reader in Driver Behavior at Cornfield University, said the results were alarming but not surprising.
Dr Dorn said, "Young people are passing their tests with fewer than 40 hours of in-car tuition with a registered instructor. They therefore have a poorer standard of driver education than is recommended, and this produces a feeling of nervousness and a higher chance of a collision, as recognized by the ingenie survey."
"We know that the brain's frontal lobe is not fully developed until the age of 25, meaning young drivers already take to the road before they're ideally equipped. Continuing lessons with your instructor after you have passed your test, in particular night time driving and motorway skills, would make young drivers better prepared." ingenie fit telematics devices into their customers' cars to assess individual driving styles, and CEO Richard King said "It's clear from our research findings that many young drivers speed through their theory and practical tests and get straight out on to the road without the essential skills necessary to give them confidence to drive alone.
"Many believe that the main benefit of telematics insurance is to reduce car insurance premiums, but the greatest opportunity is to use the technology to assess a driver's style, provide helpful feedback to improve their driving and therefore build a community of better drivers."
Gary Lineker, investor and supporter of ingenie, will be joined by Natalie Pinkham and a host of other familiar faces to launch ingenie's 'MyFirstCar' campaign across Facebook and Twitter.
The 'MyFirstCar' campaign (http://www.ingenie.com/myfirstcar) launches on 16th February 2012 and invites all drivers to share their stories on Twitter (#myfirstcar) and enter the ingenie Facebook competition for a chance to win up to £100 of Ticketmaster vouchers.
* 17% compared to 8%, One Poll
- ENDS-
ingenie is a car insurance brand for 17-25 year olds that treats drivers as individuals, monitoring each driver's habits rather than considering the age group as a collective risk.
ingenie uses advanced telematics technology, fitted in drivers' cars, to assess individual driving styles and adjust insurance premiums accordingly.
ingenie seeks not only to offer fairer and affordable premiums to young drivers but also to encourage and incentivise better and safer driving.
See web link: ingenie welcomes learner drivers with a provisional licence: http://www.ingenie.com/learner-driver-car-insurance
See web link: Find out more about telematics and how it works: http://www.ingenie.com/telematics
Contact name
David Cummins, ING MEDIA
Contact phone
T: +44 (0)20 7247 8334
M: +44 (0)7534 970 722
Full address
Dorset House, Regent Park, 297 Kingston Road, Leatherhead, Surrey, UK, KT22 7PL
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Posted by Press Release. Posted In : Finance
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